One of the biggest
obligations that journalists have in the industry is determining to
whom and what they are loyal. Part of being a journalist is being
committed to the truth and then offering the truth up to the public
in an unbiased and well-founded way. The Nieman foundation for
journalism at Harvard University explains that “A commitment to
citizens is more than professional egoism. It is the implied
covenant with the public … the notion that those who report the
news are not obstructed from digging up and telling the truth … It
is the basis of why we as citizens believe in a news organization.”
http://www.nieman.harvard.edu/reports/article/102542/Journalisms-First-Loyalty-Is-to-Citizens.aspx
These are particularly
strong words. To say that we hold a “covenant” with the public
to find and tell the truth places an important weight upon
journalists. Many times journalists forget about this important,
sacred pact that they have made with the public. Especially in the
the society of today it is easy for journalists to slip into heresy
and report their opinion instead of the truth. They forget their
commitment to the citizens and allow their standards to fall so that
they can get that “story” - if it can even be called that once
they are done with it. But the question comes – why do journalists
allow their standards to slip? Sherrie Gossett investigated into
this further and explains that there are several reasons that this
can happen. Standards may slip because “the pressure of the
competitive 24-hour news cycle and the push to be first with a story,
without adequate checking” is intense and can certainly lead to a
slip in standards.
http://www.aim.org/media-monitor/standards-in-journalism/
This in particular took place when NPR reported that Sen. Gifford
from Arizona had been not only shot in the head but killed, when in
fact she was still alive and recovering.
Thus, as we strive to
become journalists it is important now more than ever that we hold to
standards of finding the truth, sharing the truth and giving support
to the truth. The Pew Media Study in the New York Times explains
that “there's a feeling that in the digital age, information is a
commodity that's just available and there's not always a sense of how
it's generated or produced.” Many times this feeling allows
journalists to take the amount of information available for granted.
This same study also “reaffirmed public distrust of the media as an
institution.”
http://www.nytimes.com/2011/09/26/business/media/pew-media-study-shows-reliance-on-many-outlets.html
I feel that if the decline in standards is to change the media must
make a return to the basics. We must demonstrated a sense of loyalty
to the public in such a way that they know we are loyal to them. We
must demonstrate a sense of honor and high standards in journalism.
When this happens the media will be much more influential for good.
But, until this happens the public will continue to distrust the
media and eventually may lead to the undoing of journalism as we know
it.
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