One of the most important duties we
have as journalists is to be ethical. Thousands of people rely on
the daily news and thus the importance of this true principle. In
the book Elements of Journalism,
a lot of emphasis is placed on the fact that “journalists have an
obligation to exercise their personal conscience.” In other words,
we are responsible to have a moral/ethical compass and then voice our
opinions based on this compass.
The activity which
we participated in in class is a perfect example. One of the issues
was a serial killer who flattens a woman’s car tire and then offer
to help her but instead abduct, rape and kill her. The issue with
this was that the police had not caught the man and if the style of
his attacks was revealed then he may change them and make it harder
to catch him. It was interesting to see both sides from various
people in the class. On one side you want to alert the public of
this man to protect them. However, oppositely you want to catch him
as fast and as soon as possible and thus stop the casualties. This
was an excellent example of ethical issues which we will be faced
with in the future.
As we
are ethical in our decisions in the news industry we will only gain
the trust and respect of the public as a reliable source of news. A
previous editor of CBC news, Tony Burman, said that “Every news
organization has only its credibility and reputation to rely on.”
http://en.wikipedia.org/wiki/Journalism_ethics_and_standards
Thus, the importance of us as future news workers and suppliers to
make ethical decisions that will benefit everyone.
To
ensure that employees are making ethical decisions many companies
implement codes of ethics. One such is this example from the New
York Times Company: http://www.nytco.com/press/ethics.html
This particular code, as well as others, outlines the duty the
company has to the citizens, such as the the way in which news is
collected and protecting their neutrality.
Despite
these type of documents however, it is increasingly important that we
have our own code of ethics by which we live our lives. It will be in
living these personal codes that we will not only be better employees
but we will help to create a better society on both a broad and a
personal level. Elder David A. Bednar always told his children three
important things to remember as they left home: “1) Remember that
you represent the Savior. 2) Remember that you represent your
family. 3) Remember that you represent The Church of Jesus Christ of
Latter-day Saints.”
www.byui.edu/transcripts/graduation/2003_04_26_bednar.htm
(accessed October 14, 2004) We as Latter-day Saints have this same
duty and obligation as we enter the force. People will not only
judge us based on our decisions and actions, they will also judge the
church. Thus the importance of each one of us making a decision to
live our lives in such a way that is befitting of a member of this
wonderful Church and as a believer in Jesus Christ. Let us therefore
choose today to live by our personal compass despite what others
voices may say.